Most would agree that Black Friday and Cyber Monday are the best times to consider purchasing items on your holiday wish list – especially if it involves electronics, tech, and kitchen appliances. The sale happens immediately following the U.S. Thanksgiving and has become a North American shopping phenomenon. If you do your research (like NOW) and get organized, there are some super deals to be had online (also, check your favourite retailers for curb side pick up at this time).

Recently, Shopify revealed unboxing insights in both Canada and global Black Friday/Cyber Monday shopping trends for this coming holiday season. It looks like the pandemic isn’t stopping shoppers this year. According to their findings, 97% of Black Friday/Cyber Monday shoppers in Canada are planning to shop online over the popular weekend.

Despite tough financial conditions, younger Canadian shoppers (ages 18 to 34) are likely to be the biggest shoppers (60%). The insights also forecasts Canadian shoppers planning to spend an average of $481 this year which, according to the study, is 5% increase over 2019.

And what are the top categories for Canadian shoppers? Apparel and accessories (54%), electronics and computers (52%), and toys and games (35%).

Here’s what’s on our radar and given this most unusual year, some retailers have already begun their sales this week…

FITBIT has several offers happening now for Black Friday and it’s the best time to nab the latest releases including the Fitbit Sense (check our review just posted this past week) that is now on sale for $359.95 (regular $429.95), Fitbit Versa 3 is now $249.95 (regular $299.95) are just a couple of examples. Other Fitbit smart watch devices, as well as fitness trackers, are also on sale now.

NESPRESSO keeping us fueled over the holiday season and beyond! The single serve espresso and coffee machines are popular in any kitchen. The variety and colours in their sleek designed machines make for ideal gifts for the coffee aficionado. The Pixie Original machine is currently $99 (regular $199) and the Vertuo Next Delux machine is $149 (regular $249). Several others are also now on sale. Pair the gift to yourself or the one you love with a beautifully packaged holiday set of limited edition roasts.

SPORT CHEK has announced from November 26 to December 2 there will be multiple sales happening to help get us moving and continue on our wellness journeys. Some highlights of the sale includes: up to 60% off door crashers 30% off ticketed prices on North Face (jackets, clothing and footwear) for the family, 25% off ticketed prices for Nike (select tops, bottoms and shoes) for the family, 30% off men’s Under Armour Tech Tees as well as Rival Fleece hoodies and pants for the family, 40% off Sherwood Rekker hockey gear (sticks, bags and protective gear), and 20% off hockey gear (skates, sticks and protective gear) on brands including Bauer, CCM and Warrior. Already spotted are Apple AirPods with Charging Case $178.98 (regular $219), PUR Serenity Reversible Faux Fur 15 lb weighted blanket $74.98 ($149.99 regular).

MARK’S will be offering 50% savings on select men’s CAT Boots, 50% off on select men’s and women’s Sketchers, save 40% on all regular priced Hely Hansen Work Gloves. Door crasher sale save 70% on men’s and women’s Bench Casualwear and Jackets.

NOIZE Original is a very stylish vegan line of outerwear, and now loungewear, out of Montreal. Their winter coats are surprisingly warm as they’ve used innovative technical fabric and fillings including recycled plastic bottles. Their Black Friday sale is listed at 30% to 70% off everything in the shop. Shop for women, men, and dog wear. Note: make sure you look at Canadian Prices when shopping.

THE BETTER SKIN CO.COM: 25% to 70% off everything plus free shipping over $75, Free gift with $100 or more. Their incredibly popular Super Shield Anti-Pollution Serum that we’ve reviewed is regularly $38 and will be on sale for $11.40. Note: also shop around including Amazon, and

DERMALOGICA: The skin care brand will be unveiling a “Spend More, Get More” Black Friday promotion and offering free shipping on all orders. Also, Spend $120 and receive. Dermalogica Exclusive Tote bag +3 trial sizes ($43 value) at the Royal Bank Plaza (Toronto) and Montreal locations – check shops for specific details on curb side pick up, etc.

VITAMIX is always one we watch for and there are several worthy sales to note this coming Friday right through the weekend. The FoodCycler FC-50 is an amazing way to help minimize food waste heading to the landfill (you can read my review here). It will be on sale for $399.95 (regular $499.95), the Ascent 3300 Blender $449.95 (regularly $749.95), Aer Disc Container  $129.95 (regular ly $199.95), the V1200 Recon $389.95 (regular $579.95)

KILNE for that home chef. Amazing quality cookware designed with top chefs in mind but well priced for home use. The knives are made with high-grade German steel blades, crafted from Chromium-molybdenum-vanadium and they are solid compared to other home knives we’ve tried. Ergonomic and modern in design, this line will stay strong and sharp. A full set is $190 CDN. Includes 8″ Chef knife, 7″ Santoku knife, 8″ Bread knife, 3.5″ Paring knife, Kitchen Shears, Sharpening Steel, and an Acacia knife block for safe storage. Get $25 off now for Black Friday using code SLICE25. Seriously great set and an already incredible price. They keep prices down as they’ve been selling directly to the public and by-passing retailers who would mark up prices.

NINTENDO is always a favourite watch-for item for Black Friday weekend. The company has announced they will release a Nintendo Switch Bundle with Mario Kart 8 Deluxe (download code for the digital version) along with a three-month membership to Nintendo Switch Online – the service that lets friends and families play compatible games together online – all in one package. The retail suggested price of $399.99. The bundle delivers the ability to jump right into Mario Kart 8 Deluxe races in person or online, right out of the box. (available beginning November 22). In addition, Nintendo will also lower the price of several Nintendo Switch games to $49.99 (that’s $30 less than the regular price!). Great opportunity to stock up on a few popular titles. Have a Pokémon fan? Several titles have been pegged for Black Friday sales including Pokémon: Let’s Go, Pikachu! and Pokémon: Let’s Go Evee! for Nintendo Switch at $39.99 each (that’s 50% off the regular price!)

DELL Technologies offers great value for the entire family and Black Friday sales we’re keeping an eye on are great for work, play and learning. The company’s lowest prices of the year have already begun and will span over seven weeks. Some offers we’ve already noted include Alienware M15 R3 (a savings of $600 off original price), Dell G5 15 Gaming (a savings of $339 off original price), XPS 13 9300 (a savings of $200 off original price) and more, Inspiron 14 5000 2-in-2 (a savings of $209 off original price), and the Dell UltraSharp 25 USB-C Monitor (a savings of $210 off original price). Check for full details and updates.

Black Friday Deals on AMAZON:

  • Up to $110 off select Amazon Devices, such as $40 off the all-new Echo and $40 off the Echo Show 8.
  • Save up to 30% on select Philips Hue products
  • Save up to 30% on select Mattel Toys
  • Save up to 30% on select STEM and Arts & Crafts toys
  • Save up to 30% on select LEGO products
  • Save up to 40% on adidas shoes and apparel
  • Save up to 30% on select DeWalt Tools
  • Save 50% on 23andMe Health + Ancestry kits
  • Save up to 40% on select iRobot robotic vacuums
  • Amazon Music Unlimited customers can get three months of the premium streaming tier free, to enjoy unlimited access to tens of millions of songs, ad-free.

Amazon is also making it easier to SHOP LOCAL with the Support Small storefront ( Here’s a preview of some of the deals customers can expect from Canadian small and medium-sized businesses this upcoming Black Friday.

  • Save up to 65% on select quality skincare products from All Natural Advice (Oakville, ON)
  • Save 20% on watercolour paintings from Whitehouse Art (Winnipeg, MB)
  • Save up to 44% on select shoes and winter boots from Comfy Moda (North York, ON)
  • Save up to 26% on kitchen products from Hot Homey (Calgary, AB)
  • Save up to 43% on select natural DIY products from Kiss Naturals (Montreal, QC)
  • Save up to $500 on trendy gadgets from IMGadgets (Mississauga, ON)
  • Save on handcrafted earrings from The Clay Marche (Toronto, ON)
  • Save on select handmade jewelry from Karet Design (Coquitlam, BC)


Cyber Monday Deals on AMAZON (Cyber Monday deals will begin Saturday, November 28 at 12 a.m. PT/3 a.m. ET and run until Monday, November 30).

  • Up to $110 off select Amazon Devices, such as $80 off the Echo Show 8 and $45 off Kindle
  • Save up to 40% on select New Balance shoes for the family
  • Save up to 47% on select Garmin smartwatches
  • Save up to 30% on select Cosori Air Fryers and appliances
  • Save up to 30% on select Ninja small kitchen appliances
  • Save up to 30% on select Hasbro Games
  • Save up to 30% on select L.O.L. Surprise! Toys
  • Save up to 30% on select Nestle Advent Calendars
  • Save up to 30% on select smart home products
  • Save up to 30% on select security cameras
  • Current Amazon Music Unlimited subscribers can upgrade to the Family Plan free for three months, with access for up to six accounts.

SHOP LOCAL with Amazon…

THE MOBILE SHOP Canadians will get the chance to earn up to $300 worth of PC Optimum points, whether they’re looking to change plans, upgrade their phone or even add accessories to their stockings this year. Top phones to earn points include; the Apple iPhone 11 pro series, select Samsung Galaxy models, LG Velvet, Huawei P30 and more.

Exclusive offers on accessories:

  • Get a Free Whoosh! Screen Shine when you buy a PureGear screen protector
  • Get 5,000 PC Optimum points on mophie Power products
  • Canadians can earn up to 20,000 PC Optimum points after 2 months of service when they activate a PC Mobile SIM Card.
  • Get 5,000 PC Optimum points on JLab Metal Rugged Wireless Earbuds
  • Get 10,000 PC Optimum points on JBuds Air True Wireless Signature Earbuds.

* Please check sites for updates, confirmed pricing in Canadian dollars, availability, and further sales. Happy Shopping!