Beauty launches have become a trickle of what they used to be regardless of the season with this pandemic. The launches we are seeing are heavily skewed to skin and skincare which makes sense – with mask wearing becoming part of our lives beauty routines have changed and full makeup isn’t the focus once we step out the door. Elizabeth Arden has followed this trend and has introuduced 3 innovative products focused on skin and skin care – Hyaluronic Acid Ceramide Capsule Hydra-Plumping Serum, Flawless Finish Skincaring Foundation and Flawless Start Hydrating Serum Primer.
Elizabeth Arden has a dedicated following for its cult-favourite Ceramide skincare collection and specifically for the Advanced Ceramide Capsules Daily Youth Restoring Serum. When articles began to appear in major newspapers discussing the launch of the Hyaluronic Acid Ceramide Capsule Hydra-Plumping Serum women started coming into stores asking for this new product even though many hadn’t yet received it.
Hyaluronic Acid Ceramide Capsule Hydra-Plumping Serum new silk, lightweight capsules combines two active ingedients in a single-dose capsule with hyaluronic acid that draws in moisture and skin-strengthening ceramides that lock it in to plump, firm and intensely hydrate the skin. It’s an easy addition to any night time routine and women appreciate how effective the active ingredients are in the Ceramide skincare collection. For those looking for a product to plump skin this may be the winner for you.
Launching in November, skincare meets skin perfection with Elizabeth Arden’s new Flawless Finish Skincaring Foundation and Flawless Start Hydrating Serum Primer. Both new launches are formulated with hyaluronic acid and are dermatologist-tested without parabens and fragrance.
Elizabeth Arden Flawless Start Primer is a silky, lightweight gel primer. The formula contains Hyaluronic Acid to hydrate, help improve skin tone and restore the skin’s glow. I have been lucky to get a sample before launch and it’s become my new go-to primer. The lightweight texture glides smoothly onto the skin, leaving skin fresh and supple. Plus there is a definite hit of hydration that you see immediately and that allows you to use any foundation on your skin.
Elizabeth Arden Flawless Finish Foundation offers lightweight buildable coverage that wears for up to 24 hours. It is available in 18 shades, this hybrid formula is made with Hyaluronic Acid, Vitamin C and Vitamin E nourishes skin, offers oil control, is heat and humidity resistant and won’t settle into pores and fine lines.
For me what I am most interested in is the oil control component and that it won’t settle into fine lines and pores. The formulation for this product is perfect for my foundation needs.
Keep an eye out for my review of these products.