If you’ve been following along our feed you’ll see that we’ve been anxiously waiting for KitchenAid’s 2023 Colour of the Year announcement that was unveiled on February 9. We are absolutely swooning over the new HIBISCUS colour inspired by one of the most glorious flowers in the world! This vibrant reddish-fuchsia colour with a matte finish is beyond stunning!

“When a Hibiscus flower blooms, it attracts hummingbirds, butterflies, and dragonflies alike thanks to its nectar. A shared interest can truly bring together all walks of life.” said Julie Cluff, Director, Sales and Marketing, KitchenAid Canada. “This inspired the energetic 2023 Colour of the Year, Hibiscus. Hibiscus exemplifies the creative exchanges that we see between Makers across the world, everyday, around their collective passion for experimentation in the kitchen.” 

With the annual KitchenAid Colour of the Year, the brand aims to spark inspiration. Each year, it provides an opportunity to use the power of colour to comment on global trends and culture, while inspiring those in the kitchen and beyond. 

You can read more about this new gorgeous colour in our post here.

To add to all the excitement of this announcement we’re thrilled to be hosting a giveaway with KitchenAid Canada for one KitchenAid Artisan Series 5 Quart Tilt-Head Stand Mixer in the new Hibiscus colour!

There are THREE ways to enter this contest…(enter however you like!)

ON THIS POST:

LIKE and leave us a COMMENT below and tell us what you would make with this new Hibiscus KitchenAid Artisan Stand Mixer!

ON INSTAGRAM:

LIKE the corresponding official entry post on our Instagram page @auburn_lane (link here). Look for the same image as above.

TAG a friend in the comment section. You can tag as many friends as you like but do so as separate entries. Bonus entry if you share on your Instagram page or story. Please use hashtag #KACOTY2023 and tag us @auburn_lane @kitchenaid_ca  so we can keep track of your entry.

Please be wary of imposter sites pretending to be us. We will NOT be contacting anyone until the contest closes and we will not be asking for any information up front. Report and block fake accounts.

ON FACEBOOK:

LIKE the corresponding official entry post on our Auburn Lane Facebook page (Link here). Look for the same image as above.

TAG a friend in the comment section. You can tag as many friends as you like but do so as separate entries.

Please be wary of imposter sites pretending to be us. We will NOT be contacting anyone until the contest closes and we will not be asking for any information up front. Report and block fake accounts.

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CONTEST CLOSES on Friday, February 24, 2023 at 12:00 pm noon EST.KitchenAid Stand Mixer - Hibiscus

RULES:

No purchase necessary to enter. There is one (1) grand prize of a KitchenAid Artisan Series 5 Quart Tilt-Head Stand Mixer in the new Hibiscus Colour valued at  $544.99 CDN (MSRP) available to be won. Contest is open to Canadian residents (excluding Quebec) who have reached the age of majority in the province where they reside. Enter as often you like as per entry instructions above. Winner will be selected at random from all eligible entries. The winner will receive an e-mail or direct message from our contest administrator that will include a mathematical skill-testing question and information on how to claim the prize. Selected entrant will have 72 hours to respond from the day they are initially contacted. The skill-testing question must be answered correctly in order to be deemed the confirmed winner. The prize must be accepted as awarded. AuburnLane.com, KitchenAid Canada, and affiliated international brands as well as promotional/marketing teams reserve the right to discontinue this contest at any time or switch out any item for equal or greater value. AuburnLane.com, KitchenAid Canada and International and promotional/marketing teams will never ask for any payment information in order to enter or claim any prizing. This contest is not affiliated with Instagram or Facebook in anyway.