Ella SInternational brand Womanizer has joined forces with premium bathroom products manufacturer hansgrohe to create the world’s first showerhead specifically designed for pleasure. The Womanizer Wave is a revolutionary new product that discreetly introduces blissfulness into an everyday object.
With jet settings that provide pleasurable sensations through the natural element of water, the Wave allows users to easily and indulge in self-pleasure in the shower, filling a unique gap in the market. The Wave is a natural evolution for Womanizer, based on the brand’s experience in the industry.
The company’s extensive market research, has offered insight into women’s experience globally. We have learned that many women around the world have their first masturbation experience in the shower. Globally, 60% of women have already masturbated in the shower or bathtub; 41% remember that the first time was before they turned 18. As many as 29% of women worldwide, masturbate at least bi-weekly in the shower. With the Wave shower head, Womanizer has taken something that is so natural for many vulva-owners to the next level.
“Womanizer Wave represents a significant step forward in the de-stigmatization of masturbation, as it normalizes and incorporates this healthy sexual practice into our daily lives.” said Elisabeth Neumann, Head of User Research of Womanizer and Sexologist. “By leveraging the power of water, anyone can now enjoy a fully immersive and satisfying self-pleasure experience in the privacy of their own shower. The collaboration between Womanizer and hansgrohe showcases the potential for innovative thinking and creative solutions in the field of sexual wellness.”
Combining hansgrohe’s years of experience in sleek, precision engineering with Womanizer’s pioneering innovation, the Womanizer Wave was an obvious step forward for both pleasure and home living. According to the press release, the project took over three years to complete, spanning two prototype iterations, nine research projects, 60 interviews, 100 samples tested, and 4,000 responses in questionnaires. The team had to understand what a masturbation showerhead should look like and which shower head set-up people have in their homes in different countries to perfect the Womanizer Wave.
Compared to a normal showerhead, the User Research Team survey also revealed that Waves’ stimulation is 94% more pleasant, 88% more arousing and 86% more suitable for masturbation.
“Showering has always been a sensual experience. Nudity and sexuality are something natural in the bathroom. And stimulation with water has also taken place before our tests. So, for us, the joint development of the Womanizer Wave just made perfect sense,” said Michelle Uhl, Innovation Designer of the Hansgrohe InnoLab. “We combine our two fields of expertise in the high-quality shower and pleasure products in the most perfect way: In its origin, Wave is one of the most resource-efficient hansgrohe hand showers with additional functions for self-love and me-time. On top of that, Wave takes stimulation with water to a new level of sensation.”
Product Features:
- Dual use (for shower and stimulation)
- 3 water jets: Pleasure Jet, Pleasure Whirl, Powder Rain
- Stimulation with water
- One-handed control: Intensity slider and select button
- Discreet Design, optimized ergonomic shape
- Available Colours: Chrome, Black and White
- ABS materials
Womanizer Wave is now available on Womanizer.com or lovehoney.ca for $149 Canadian msrp.
About hansgrohe
hansgrohe stands for holistic bathroom experiences that combine water- and energy-saving technologies, intelligent functions and durable quality. With timeless premium products, the tradition-rich brand supports a sustainable lifestyle thanks to innovations and forward-looking materials. Driven by this pioneering spirit, the brand designs unforgettable feel-good moments with water and living environments that meet high standards of comfort and design. Together with its long-standing design partner PHOENIX, the company creates holistic product solutions for the bathroom as well as smart living applications that enrich everyday life with greater functionality, safety and aesthetics. Within the internationally active Hansgrohe Group, the premium brand hansgrohe manufactures, markets and distributes showers, shower systems, bathroom and kitchen faucets, bathroom accessories, furniture, sanitary ceramics and kitchen sinks.
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